Allegro Ads campaigns to leverage your store – part 2

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f you sell products on Allegro that fall into the category of small accessories, ornaments, clothes or gadgets, your offer is one of the most popular on this marketplace. For this reason, promotion, e.g. in the form of a banner ad, seems to be a quite logical solution. Especially when you know that we are Allegro Ads Partner Plus – a company that knows practically everything about promoting on Allegro and as one of the few in the country has “worked out” this certificate before.
Suppose that selling on Allegro in your situation means offering cosmetics. Since this offer has a lot of competition, we would pay attention to the products that attract buyers to you. Frequently ordered products translate into more ordered products.

How could we promote you through banner advertising?

A typical “representative” of this category of goods is a face cream – one of the cosmetics that are bought most often and regularly. If it was similar in your store, we would take into consideration what kind of cream Allegro users usually order from you. Is it a cream with UV filter? Or maybe with aloe vera extract? For people with sensitive skin? We would probably think that it would be a good idea to continue promoting this cream, taking into consideration the kind of packaging it is available in – what kind of material it is made of and how much cream is contained in it.

We would choose the right keywords and exclusion words to make the cream attract specific audiences – for example, those with sensitive skin, if the cream was just for that type of skin. We would use the power of persuasion to make the cream associated with your offer and with the name of your store – we would create an advertising slogan that would encourage specific consumers to buy the cream.

We would also make sure that your offer would be high in the results on the Allegro homepage. Moreover, we would set the parameters of the Allegro Ads campaign in such a way as to emphasize all the advantages of your offer over the competitive ones.

What do you gain by choosing sales promotion on Allegro and us?

Through cooperation with Comart and Allegro Ads banner campaign you could count on higher

  • visibility of your offer in Allegro,
  • number of people interested in your products from your target group,
  • the reputation of your store and increased importance of your brand on Allegro,
  • sales of your cosmetics than before,
  • stability on the market,
  • flexibility for further development on Allegro.
Allegro Ads banner campaign – you offer products/services locally

Do you need your Allegro seller profile to reach local users of this marketplace with your offer? Would you like to promote your furniture on Allegro, or maybe you sell used items? Do you run a service company whose range is limited to a particular region of the country and therefore it is profitable for you to operate your account on Allegro as a seller? Let’s consider both situations, i.e. when you offer items and when you offer services locally on this auction site.

Allegro Ads campaign – selling products locally

Let’s assume that you offer used furniture in good condition in your product line, i.e. desks, chairs, or sofas. A banner ad could work to your advantage if you analyze your competition as well as consumer expectations. Knowing what phrases appear most often in the query bar of Allegro’s internal search engine, we could personalize banner ads to reach specific Allegro users.

Conducting sales on Allegro combined with promotion would help you find takers for your products when it is relevant to you. We could take into account the seasonality of some items, e.g. swivel chairs and desks – they are particularly popular with the arrival of a new school year. On the other hand, we would choose to promote sofas at a time when people are usually renovating their house or apartment – usually in the spring or before Christmas.

We would also take into consideration local keywords and exclusion words, i.e. the promotion would apply to desks without drawers in Cracow, for instance, and not to desks with drawers in Gdańsk. We would pay attention to the price offer, as well as the availability of goods in your store. We would also consider combining a banner ad with another form of promotion, such as an auction you are running (with or without our help). We would convince in the banner ad slogan about the attractive price for delivery and the fast delivery of the order. We would emphasize the number of good reviews given for your store or products from your offer.

Allegro Ads campaign – offering the service locally

If you run a service business on Allegro, you can also count on our help. As an Allegro Ads Partner Plus, we will make your promotion extremely profitable, regardless of whether you offer plumbing, electrical or tile installation services.

Managing online sales is a job we know very well, especially when we combine this activity with promotion on the most popular marketplace in Poland. Local promotion of services also “hides” no secrets from us.

How would we play it, using banner ads? We would distinguish your service from the competition in your location, taking into account such factors as lead time, professionalism, seniority on the market, experience in your field, or customer satisfaction. We would focus on banner advertising that displays underneath the search results in Allegro. Promoting yourself under the “About the seller” section would be unwarranted in this case, unless you offer other services.

Through keywords and exclusion words, customers would queue up to you. The more you would take care of the availability of all the information they would need to use your service. In this way, customer service would be reduced to a minimum, so you would be able to focus your attention on, among other things, order fulfillment and issues directly related to the development of your business.

What could be the advantages of selling on Allegro with banner advertising?

Whether you were promoting your listing on Allegro, selling products locally, or offering services in a specific area in the country, you could expect that with banner advertising your business would gain:

  • many new and regular customers,
  • on sales,
  • referrals to your offer,
  • status as a reputable brand locally,
  • good financial liquidity,
  • a chance for further development (e.g. in other locations in the country),
  • many opinions of satisfied customers,
  • satisfactory position on the local market among your competitors.
Banner campaign on Allegro – why Comart, Allegro Ads Partner Plus?

The above examples of business in which banner advertising is useful certainly do not exhaust all the possibilities. Contact us regardless of what stage of development your Allegro store is at or how you manage your Allegro sales. Do you invest in graphic advertising, as well as in our help? We will reach with your offer also customers who use different devices – stationary and mobile. We will also take into account all the solutions offered by the Allegro service, including an application for devices equipped with a mobile touch screen.

Additional solutions supporting sales on Allegro – BaseLinker

If you are selling on Allegro or have this store as an addition as another distribution channel, we will make managing online sales even simpler and less time consuming. One of the solutions we can still offer you is BaseLinker integration with Allegro. Apart from that, we also offer BaseLinker support, and if you would like to take care of it yourself, we offer professional BaseLinker training.

With BaseLinker solution you can automate many processes related to e-commerce. These are for example payment methods and their connection with payment services or integrated cooperation with delivery companies. You can also monitor stock levels in real-time, and speed up order processing, as orders are posted immediately to each department in your company that is responsible for picking, packing, and shipping.

Increased reach of your offer on Allegro – conducting social media

Would you like Facebook users to see an ad that shows products from your Allegro store that they have recently browsed? Great, because we also manage social media, including Facebook.

Do you want to maximize the likelihood that Facebook users will choose your products or services that you promote in your Allegro banner Ads campaign? We can also organize, analyze and implement Facebook Ads campaigns.

Facebook still has a huge potential as it has been leading among social networking sites for many years in terms of popularity as well as solutions supporting marketing, sales and promotion.

We have all the tools at our disposal that allow us to monitor the effectiveness of our campaigns, as well as to draw appropriate conclusions and modify them accordingly to adapt to the current trends on this site.

Conscious promotion – minimum spend, maximum benefit

As an experienced company that has “eaten its teeth” on promoting the business on Allegro of its customers, we can say that by investing in our help, you are wisely and lucratively investing your budget. We will not waste a single zloty – on the contrary, we will make it multiply. And in many ways!

Not only an increase in profits from sales, but also positive feedback from buyers who are more likely to buy from you, returning regularly than from your competitors. For you, this means a secure future when it comes to this marketplace – sales will “stop giving you sleepless nights”.

We know what to do to make your promotion effective, even if you cannot spend too much on advertising in Allegro. Sometimes it is better to promote yourself systematically, incurring smaller expenditures and being constantly present in buyers’ awareness, than to do it occasionally “from the big bell”.

Further growth on Allegro – also on foreign markets!

Are you planning in the near future or in a few years to enter the foreign market by selling on Allegro? You could not have found a better place! We also deal with the promotion of stores on this auction site also outside Poland. Exactly in such countries as the UK, Germany, France, Spain or Italy. We also offer comprehensive maintenance of an account on Allegro in each of these markets.

Multi-level support in running a marketplace – Allegro and others

When you choose Comart, you only profit! We will provide you with full sales support – not only on Allegro, but also on any other marketplace where you offer your products or services (e.g. eBay or Allegro).

Do you want to expand your distribution channel with another auction service? We will securely transfer your data from other e-commerce sites! Additionally, you can expect us to support you logistically (including our warehouses) and in the call center.

Apart from that, marketing support – regardless of whether you choose a banner campaign on Allegro or another promotional option, we will be able to help you “rise” above mediocrity. If you do not know how to stand out on the marketplace – no problem – we know how! Allegro Ads Partner Plus and second place among Allegro Ads partners gives you the confidence that nothing bad can happen.

Professionalism – reports, analysis, modifications, conclusions, tools, deadlines

As a certified Plus Allegro Ads Partner, we are recognized for providing a high level of service. Also in terms of professional approach and reliability in its profession. We do not throw words to the wind here – all our actions are supported by appropriate, reliable and factual documentation. You receive from us a number of reports, analyses, as well as a plan of the campaign or further development of your store on a given marketplace.

We also have at our disposal appropriate tools which allow us to manage online sales professionally, precisely and safely. We take care of your development, not forgetting that the most important for you are the results and the deadlines within which you can expect them. We also do not ignore your current business goals, which we can often extend with many additional positive solutions, and you do not have to pay a penny extra for it.

Professional approach on our part also means clear conditions of cooperation, flexible approach to the method of accounting for the effects and a guarantee that we will succeed.

Turn your marketplace business into an e-commerce super sale. We will present you with a perfect plan – a strategy that will solve all your problems and circumstances that you are struggling with, that are blocking you and that don’t allow you to get ahead in the auction service of your choice.

 

Contact us and your e-commerce business will be an E-Commerce Business!

Banner advertising in Allegro Ads – Your store can do more

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anner ads are a new type of Allegro Ads on this marketplace. The novelties sometimes arouse contradictory feelings among sellers because nobody has tested them yet. But you know what, you do not have to risk your money or your time when your products bring the highest profits by using Allegro banner advertising.
Why? Because you have us – a certified Allegro Partner+. We have already tested it in every possible way, and selling on Allegro with this ad really gives much better results. Are you interested now – contact us and decide on Allegro Ads campaign with the use of banners!

How can banner advertising on Allegro serve you?

Running Allegro sales can sometimes be a tough nut to crack if the results are not satisfying you. You invest in these Ads campaigns and you invest, but they do not give you reasons to be happy. Or maybe it’s the other way around – you’re getting such good sales results that you think banner ads won’t bring you any more. In both situations you should know that banner advertising gives a big wow factor because it is new and potential customers unintentionally look at it.
But it does not end there – the biggest advantage of a banner ad is that it is located in a prominent place on the main page where specific products of different sellers are displayed in Allegro.
Would you like your offer to stand out with something besides attractive price and good description? Banner advertising will ensure you stand out from the crowd combined with high conversion rates. In a word, it will work extremely effectively for you.
How? With our help – we know how to configure it and which products from your offer to place on the banner. We know how to make potential customers click on the ad to buy your products, not to click and move on. With us, you invest in a banner ad in an Allegro Ads campaign, instead of charging a fortune, hoping quietly that you will get something out of it for yourself. Operating an Allegro account fills you with much more enthusiasm when you see that it really makes sense!

Where does a banner ad appear in an Allegro Ads campaign? Exclusively on Allegro!

Have you set up store on Allegro because the marketplace sales are the most lucrative for you? Banner advertising works on Allegro. How? Exclusively on this sales site. All the money you invest in Allegro Ads campaigns using banner advertising will be spent only on promotion within this service.
Why is this so important? Because Allegro correlates closely with Google, so you have a foray in Google and without promotion on that search engine. You gain twice as much. With our help, you gain twice as much by investing only such an amount which is safe and affordable for you. You gain without risk – isn’t it great?
The banner ad is displayed in as many as three places:

  • as the first position preceding other search results,
  • as the last position on each page with search results,
  • on the page of your Allegro store – just under the “About seller” information.

Apart from the usual promotion, you can multiply the interest in your offer every time a customer notices a banner with your products. He will notice it three times, so the name of your store will be stuck in his head more before he leaves Allegro.

Allegro Ads campaign with banner ads in the lead role is efficient and easy to calculate!

Not sure how much you need to invest in a banner ad in an Allegro Ads campaign to make it work? The banner is displayed a thousand times and when that happens, the service charges you for those thousand impressions, according to the CPM (Click Per Mile) method. When you know how much you have to pay per thousand impressions, there is no need to think about how much you will have to spend on your Allegro Banner Ads campaign. You know this right from the start.

Is that too optimistic…? Not with our help!

What’s the catch? If everything was so simple, sellers wouldn’t need us. To bring real profits, you need to polish it skillfully, choosing the right keywords and exclusion words. In addition, the banner itself must be inviting to click on it and get acquainted with your offer.
It is important to choose the products that you want to promote graphically in this way. Not all goods from your offer bring you high income from sales. So it is worth considering whether to promote the best ones, or those which are average or inefficient in terms of money.
Usually the first option is chosen, but if it is the season for those bringing the least orders, this tendency may change. By promoting those products which are not very popular with you, you will make sure that you have more and more of those products in your offer which will drive your sales.
As a certified Allegro Partner+, we can quickly analyze your listing from many different angles to identify those “players” in the marketplace that will really make you money. They can also make you start seeing more returning customers who will order from you regularly.

Banner advertising works for you. Always!

Still not sure if banner advertising on Allegro is for you?

 

If..

  • You are developing an offer under your own brand – Allegro banner advertising is for you,
  • You sell products as a distributor – Allegro Ads banner campaign is for you
  • You run a store on Allegro – banner advertising on Allegro is for you.

If..

  • You do not know how banner advertising works?
  • You do not have time to manage online sales?
  • You do not want to waste valuable time in your schedule to run Allegro Ads campaign?
  • Would you like banner advertising to be a hit for your e-commerce?
  • Do you want to promote products from your store on Allegro?
  • Do you sell on Allegro and expect regular buyers?
  • Do you want to stand out from the competition through an Allegro Ads campaign?

If you have answered yes at least once – then you need both a banner ad in your Allegro Ads campaign and our help.

Why do you need our support in banner Ads campaign on Allegro?

We’ll make your banner on the Allegro search page a hit, knowing exactly “why” it’s there. Visual advertising works much more on imagination than textual. Especially that it is a completely new solution on this site. Especially since this is one of the most popular sales sites in the country. Take advantage of it and use our services as a premium+ Allegro partner.
We will polish it to perfection, update and modify it on a regular basis to maximize its carrying capacity, e.g. during rush hours. We will almost stand behind it, taking it up the stairs to the highest level of persuasion. Practically every click on a banner ad will bring you a benefit!
If you want to count only profits as a seller on Allegro – contact us!

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